Executive Summary

<aside> 📝 Decent.xyz and Gitcoin are partnering together to create a new funding model for creators. The collaboration, built on Gitcoin’s Allo Protocol, aims to reward creators with sponsored matching pools and create a positive-sum model that can replace traditional advertising.

Decent.xyz's mission is to enable creators and developers to own and monetize their work through web3 applications that leverage NFTs as more than just digital collectibles. Allo is a protocol that allows communities to allocate capital towards the initiatives that advance their mission.

The partnership between Decent.xyz and Allo Protocol will enable organizations to fund creators directly and activate their broader communities in the process. We hope that this partnership can be the first in many experiments to come that create win-win situations for creators and organizations and chart a new path away from traditional advertising models. We also hope to drive transaction volume on Decent and showcase some of Allo's unique capabilities in the process.

The following brief outlines this partnership further. In addition to discussing the goals, it provides an overview of how the integration between Decent and Allo works, at a high-level. It then dives into the three streams of this integration: front end, Allo strategies, and grants round management.

</aside>

Internal Press Release:

Announcing: Creator Grants on Decent.xyz, a new funding model for communities and creators. Brought to you by Decent and Gitcoin’s Allo Protocol.

Goals

This partnership has four explicit goals:

  1. Experiment with a new funding model for creators to be rewarded for their contributions to initiatives sponsoring a matching pool (e.g. Optimism, Crossmint, etc)
  2. Create a positive sum alternative to the traditional advertising models
  3. Increase the transaction volume on Decent
  4. Demonstrate a unique implementation of Allo Protocol

Overview

Decent.xyz and Gitcoin are partnering together to create a new funding model for creators on the Decent platform. This collaboration will implement Gitcoin’s Allo Protocol alongside Decent’s existing onchain system for minting NFTs, such that each mint of an artist’s work also counts as a vote in a Quadratic Funding round run on Allo.

In addition to the above stated goals, we seek to meet the following requirements:

User Stories

The combined system should fulfill the following user stories:

  1. As an NFT creator, I want to register my project in the Project Registry so that I can apply to a round on Allo, run by Decent.
  2. As an NFT creator, I want to apply to a round so my contribution can be matched by the sponsored matching pool.
  3. As a collector, I want to contribute to a project so the artists I want to support can receive matching pool funding.